How Important are Handheld Small Fans in Summer?

Since the beginning of summer, high temperature warnings have been issued across many parts of China, with perceived temperatures repeatedly exceeding human comfort thresholds. Handheld small fans, with their core advantages of portability and instant cooling, have become a frequent choice for consumers to cope with the scorching heat, and their importance in summer life is becoming increasingly apparent.

Handheld small fans are particularly useful outdoors. During rush hour in subway cars, where the throngs exacerbate the stuffiness, a pocket fan can quickly create localized air circulation. At open-air market stalls, vendors use handheld small fans to cool themselves and keep their food fresh. Even students on campus use them to dispel the post-exercise heat during breaks on the playground. Compared to traditional large fans, these generally weigh less than 200 grams, and their foldable design easily fits into a canvas bag, truly bringing "coolness with you."

Handheld small fans also play an important role indoors. In non-air-conditioned areas of older office buildings, it can provide a directional breeze for desk-bound workers. During lunch breaks in student dormitories, a low-speed fan can dispel the stuffiness without disturbing others. At home, when feeding a toddler, a small fan placed by the dining table can prevent food from cooling too quickly and prevent the child from sweating profusely. Its three adjustable wind speed settings precisely meet the cooling needs of different groups.

The continued rise in market demand further demonstrates its importance. According to public data from e-commerce platforms, sales in the handheld small fan category have increased by over 200% month-over-month since June, with searches for models with battery life of over 12 hours surging threefold. In the small appliance section of offline supermarkets, the frequency of restocking portable fans has increased from once a day to three times a day. A salesperson commented, "Multi-functional models with USB charging ports and LED lighting are the most popular, with average daily sales reaching five times that of regular fans."

From providing a moment of coolness on the commute to providing essential home comfort, handheld small fans, with their "small and beautiful" design, are becoming a must-have for modern people coping with the summer heat, injecting new vitality into the consumer market.